I have 20 years of product design and UX experience, 17 years at Fortune 100’s, and 8 years as an executive-level partner. I’m a veteran in Design Strategy and have helped optimize design of $-Billions in product and services.
I pride myself in enabling those around me and owe much of my success to the relationships. My time spent on collaborative and diverse teams helped me develop a sense of responsibility in mentorship and sharing my knowledge with those who might succeed me. To instill in them what has been instilled in me: those principles and behaviors that pose designers as change-agents, as curators, as researchers, and as those who may define our preferred future.
To get in touch please email: JEMINYAR@YAHOO.COM
Experience
KITEWORKS (2022-curr)
Head of Design, Principal Designer, Jan 2022-curr:
I lead design strategy for Kiteworks’ Private Content Network (infrastructure-as-a-service, IaaS) and design-implementation of core corporate growth initiatives: NIST cybersecurity tenets governing content/file movement and exposure, GRC audit and risk management, platform stability, growth & adoption, PLG, and automation (managed file transfer).
In a Player-Coach role with a team of two senior designers, I perform design-ops, administer the multi-platform design system, and administer the UXR program and activity.
Influenced corporate utilization of the design discipline via partnerships with Sales and Customer Success, leading to UX insights that broadened the Serviceable Obtainable Market (SOM) of our primary initiative (NIST) by 5x.
Moved the design practice from a reactionary service to a proactive partner addressing systemic “experience debt” across prioritized end-user and platform-admin tasks; adoption rates have risen +50% over previous 3-yr avg.
Inserted UX staff into sales and customer account activity to create paths for UX research, establishing a participant pool of 73 users for continuous user testing.
Resolved product usability issues resulting in a lower overall cost-to-serve via 3% fewer Support tickets (~276 support hours/yr); “Each 1% of cases you’ve reduced has given my team ~92hrs of productivity back” -VP Technical Support.
HONEYWELL AEROSPACE (2014-2021)
Director of UX. Design partner to General Management and business leads working electric, hydrogen, and hybrid propulsion product applications:
Managed an international team (UXR, IxD, Service Design) and guided the full gamut of UX-execution for product design, influencing both identification of new-product opportunity and their development.
I orchestrated customer “needs discovery” research to inform product visions, customer-centric business case and willingness to pay, and inject user-centricity into company growth initiatives. My efforts directly created ~$218M of opportunity in the 2021-22 development pipeline.
Paved paths for design staff to career transition into Honeywell’s “offering management” (product/service development) roles.
Principal Design Leader for Honeywell’s Chief Experience Office (CXO) overseeing design of $4.5B in service and support channels and 25 web apps and enterprise tools.
Via service design of ISC product repair & overhaul services, I helped cross-functionally to unlock $100M in market whitespace during the Covid-era economy decline.
Improved configurable-software commerce by reducing purchase & delivery cycle-time by 99.2% (24-days to 15min) and order-to-cash by ~21% via design for customer self-service.
Led design of Honeywell Corporate’s digital transformation and CX program addressing 300+ websites and customer portals (service and commerce) across the corporation.
Fostered skill development of 80+ CX and design staff.
UX Lead of Digital Strategy from Feb 2015 to Mar 2019, on leading design for Honeywell’s cross-enterprise digital transformation initiative to drive growth & adoption of digital tools and channels internally and externally:
Design for e-Commerce facilitating adoption of $400M to $2.1B. Support tools saw +18% CX agent productivity. Customer channels saw +21% avg in CSAT and led to ~$3.4M/yr in operations cost-avoidance through design for self-service.
Design of digital tools for CX and engineering facilitated $1.2M/yr in cost avoidance and user-effort reduction of %86.
Co-founder and experience-strategist for GoDirectTrade, an aerospace marketplace and Honeywell-intraneural startup; disrupting the used-aerospace-parts industry with a 95% reduction in user-effort and won 1st-place for DMI’s Business Impact awards.
Interim Head of Design for BendixKing; paved paths for utilization of design and UXR staff. Oversaw design of Honeywell’s 1st touch-screen autopilot, improved ISC repair & overhaul SLA by 19%, optimized B2B2C sales channels for user-centricity, led development of their 1st design system.
SENIOR UX Designer, 2014-2015: product designer on Honeywell’s IoT Connected Aircraft program
Leading engineering and business teams through journey workshops to identify product gaps, then performing ethnographic research and converting insights into user-centered designs. Created lo- and hi-fidelity prototypes to test with users and inform final, intuitive production designs.
ARIZONA ST. UNIVERSITY (2013-14, 2017)
ASSOCIATE FACULTY, The Design School
(2017) Taught the Contemporary Design Issues course in ASU’s Master in Design curriculum; led aspiring designers through exercises on the rise of UX, storytelling, professional development, and dangers of technology-1st design.
(2013-14) Co-taught the Industrial Design capstone-studio course; focusing on user-centric hardware, software, and service-systems. Provided professional guidance on using design-thinking as fuel for developing innovative product concepts.
IBM (2004-2014)
EXPERIENCE LEAD, Keystone Projects, IBM Design, 2014: Coaching HW and SW product teams on using IBM Design Thinking to create client-centric solutions, improve time-to-market, and offering quality.
HARDWARE EXPERIENCE LEAD, 2008-2014: Networking, Appliances, & High End Systems
Spearheaded development and application of IBM’s visceral “Origami” Design System for the Enterprise-server portfolio; signaling evolution of technology and using design to echo Brand messaging and core values.
Led HW Experience objectives through deep collaboration with business partners and clients to enhance product usability, perception of quality, and brand equity.
Introduced 24 industrial-networking products to market over 3 years.
INDUSTRIAL DESIGNER, 2005-2006: IBM’s National Kiosk Practice: Client facing design for IBM's National Kiosk Practice (kiosk and POP), supporting brands such as:
INDUSTRIAL DESIGNER, 2004-2014, Storage Systems
Advancing design and branding direction of future IBM product via the Corporate, Research, Systems, and Software organizations. Researching new technologies, markets and trends. Examining client data from usability lab studies and ethnographic research for insights to feed future product solutions.
Education
Arizona State University
1999-2003
Bachelors of Science, Industrial Design
Certifications & Training
Trained in Scaled Agile Framework for Enterprise (SAFe), Product Ownership - Aug 2018
Design For Six Sigma (DFFS), Greenbelt Certified - Mar 2016
Leadership, Influence, and Negotiation, The Par Group - 2008
Accomplishments & Major Projects
CX Inspired Architectures Championed a task-based architecture that set the critical improvement path of Honeywell’s digital customer experience; influencing digital strategy across the corporation, and defining the preferred future for our digital commerce and customer support property.
Intellectual Property 30+ patents and 13 technical publishings documenting usability and serviceability advantages.
IBM Watson Jeopardy! Challenge In collaboration with IBM Corporate and Sony Entertainment, my stage design served as the arena where the world was introduced to Watson.
UX for Strategic Marketing Coaching business teams inside Honeywell’s innovation incubator program to drive UXD principles into market segmentation and opportunity discovery activities for early-phase, C-Suite sponsored projects.
Innovation in Adjacent Markets Directed a University design project sponsoring business, engineering, sustainability, and design student-teams to explore UAV’s + IOT + Honeywell; investigating opportunity in under-served markets.
Production Experience 120+ products and services taken into production; leading design efforts amongst suppliers, vendors, partners, and cross-functional product teams.
Leadership Educated in leadership, influence, and negotiation by The PAR Group, and demonstrating through 12yrs in lead-designer positions
Design for Partnerships Influenced the Juniper Networks Corporation to invest in Industrial Design and drive UCD practices into their core HW portfolio, optimizing the joint-IBM offerings as a result and strengthening the corporate partnership.
Six-Sigma Greenbelt Certified Combined with UCD background to reduce waste in customer-facing services and related business processes.
Advancing UX Culture Evolved Honeywell’s UX education program for business and product teams; restructuring the program to focus on translating emotional, behavioral, and functional needs of users into actionable business objectives.
Influencing Technology Partnered with fellow designers and IBM Research to visualize intelligent product concepts that utilize SyNAPSE, a DARPA funded cognitive computing platform, and helped secure $50M in new funding.
Advanced Design Co-created a water-cooled computing platform that revolutionized IBM’s approach to design-for-service of liquid-cooled servers and their components.
Co-Founder of GoDirectTrade.com, a Honeywell-intrapaneurial startup; translating insights from user research to develop the value proposition, customer-centric business policy, and product design. Idea to 1st-revenue in 11mos and a 95% reduction in transaction effort over NBA.
Awards
2019, 1st Place, Business Impact Award. GoDirect Trade; B2B Parts Marketplace
Design Management Institute
A’ Design Awards
2018, Platinum Award in Website and Design. MyAerospace Digital Transformation
2013, Best Paper (co-author). Cognitive Computing Commercialization: Boundary Objects for Communication Best Paper
3rd International Conference on Integration of Design, Engineering, and Management for Innovation
iF Design Awards
2017, IBM FlashSystem A9000
2013, IBM Enterprise Server Line
2008, IBM TS2240
2007, Gold. IBM TS3310
2007, IBM TS3400
2007, IBM DS4700 T
2007, IBM DS4700
2007, IBM EXP3000
2007, IBM EXP810
KioskCom Excellence Awards
2006, 1st Place Non-Transactional Kiosk. Virgin LifeCare Healthzone
2006, 2nd Place Most Creative Use Of New Technology. Virgin LifeCare Healthzone